I will gladly repeat this Voiceover Strategy concept till blue in the face – if you don’t understand what you’re saying on the deepest level (as deep as commercial copy can or will go!) then you are just READING. Remember when you wrote essays in school? Every time you put pen to paper or fingers to keyboard you had a point to make. You never wrote a...
Voiceover Keyword Strategy – Finding the “Payoff”
read more