{"id":511,"date":"2021-08-22T15:21:31","date_gmt":"2021-08-22T15:21:31","guid":{"rendered":"http:\/\/www.voiceovergurus.com\/guru_blog\/?p=511"},"modified":"2021-08-23T15:21:49","modified_gmt":"2021-08-23T15:21:49","slug":"pronouns-and-vo","status":"publish","type":"post","link":"https:\/\/voiceovergurus.com\/guru_blog\/pronouns-and-vo\/","title":{"rendered":"Pronouns and VO"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"644\" src=\"http:\/\/www.voiceovergurus.com\/guru_blog\/wp-content\/uploads\/2021\/08\/BFD83F0D-7E0A-40E2-A5A0-13B82EC1E639-1024x644.jpeg\" alt=\"\" class=\"wp-image-514\" srcset=\"https:\/\/voiceovergurus.com\/guru_blog\/wp-content\/uploads\/2021\/08\/BFD83F0D-7E0A-40E2-A5A0-13B82EC1E639-1024x644.jpeg 1024w, https:\/\/voiceovergurus.com\/guru_blog\/wp-content\/uploads\/2021\/08\/BFD83F0D-7E0A-40E2-A5A0-13B82EC1E639-300x189.jpeg 300w, https:\/\/voiceovergurus.com\/guru_blog\/wp-content\/uploads\/2021\/08\/BFD83F0D-7E0A-40E2-A5A0-13B82EC1E639-768x483.jpeg 768w, https:\/\/voiceovergurus.com\/guru_blog\/wp-content\/uploads\/2021\/08\/BFD83F0D-7E0A-40E2-A5A0-13B82EC1E639-600x377.jpeg 600w, https:\/\/voiceovergurus.com\/guru_blog\/wp-content\/uploads\/2021\/08\/BFD83F0D-7E0A-40E2-A5A0-13B82EC1E639-624x392.jpeg 624w, https:\/\/voiceovergurus.com\/guru_blog\/wp-content\/uploads\/2021\/08\/BFD83F0D-7E0A-40E2-A5A0-13B82EC1E639-1320x830.jpeg 1320w, https:\/\/voiceovergurus.com\/guru_blog\/wp-content\/uploads\/2021\/08\/BFD83F0D-7E0A-40E2-A5A0-13B82EC1E639.jpeg 1343w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>You, I, we\u2026.these are words we use pretty much every single day. Which means for the most part they are a GIVEN. They are just a necessary stepping stone to get to the point we are making when we talk with someone. We would never say directly to someone, \u201cDo YOU wanna go for a hike?\u201d  It would sound more like this:     \u201cDo you wanna go for a HIKE?\u201d  We focus on the message, the point, the new information &#8211; not the obvious. If someone asks us what kind of burger we like, we don\u2019t respond with \u201ccheeseBURGERS\u201d but rather by emphasizing the NEW part of the information:               \u201cCHEESEburgers.\u201d<\/p>\n\n\n\n<p>So next time you see a sentence in your voiceover script containing pronouns, which will be all the time, remember what you really need to emphasize. Don\u2019t let the pronouns steal the spotlight from the actual message. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>You, I, we\u2026.these are words we use pretty much every single day. Which means for the most part they are a GIVEN. They are just a necessary stepping stone to get to the point we are making when we talk with someone. We would never say directly to someone, \u201cDo YOU wanna go for a [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[1],"tags":[22,14],"class_list":["post-511","post","type-post","status-publish","format-standard","hentry","category-voice-over-gurus-blog","tag-voiceover-coaching","tag-voiceover-strategy"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/voiceovergurus.com\/guru_blog\/wp-json\/wp\/v2\/posts\/511","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/voiceovergurus.com\/guru_blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/voiceovergurus.com\/guru_blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/voiceovergurus.com\/guru_blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/voiceovergurus.com\/guru_blog\/wp-json\/wp\/v2\/comments?post=511"}],"version-history":[{"count":3,"href":"https:\/\/voiceovergurus.com\/guru_blog\/wp-json\/wp\/v2\/posts\/511\/revisions"}],"predecessor-version":[{"id":515,"href":"https:\/\/voiceovergurus.com\/guru_blog\/wp-json\/wp\/v2\/posts\/511\/revisions\/515"}],"wp:attachment":[{"href":"https:\/\/voiceovergurus.com\/guru_blog\/wp-json\/wp\/v2\/media?parent=511"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/voiceovergurus.com\/guru_blog\/wp-json\/wp\/v2\/categories?post=511"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/voiceovergurus.com\/guru_blog\/wp-json\/wp\/v2\/tags?post=511"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}